THE BLOG
FOR COACHES + SERVICE PROVIDERS
Why having a well-designed website helps on your path to sustainable growth
Well-Designed means 3 things to me:
1– It’s a hub for the right client to feel safe and inspired, get immense value and begin to trust you as the expert that you are
2– It’s a place that allows you to be you, and you actually feel comfortable sending people to that digital space as well as being in the stie itself
3– You recognize it as a thoughtful assistant partly because you’ve trained it, but also because it comes with many unique benefits already
LEARN MORE ABOUT MY WEBSITE PHILOSOPHY HERE
ENTREPRENEUR
How Struggling in Architecture School Then Becoming Successful ‘Overnight’ Helped me Develop My Unique Way of Building Websites
Who’s your Website Idol and What Does it Say About How to Design Your Own Site?
CREATIVITY
BUSINESS
POPULAR CATEGORIES
GROWTH
TRAVEL
One of the best, most grounding actions you can take for your body and business is writing a blog post.
Entrepreneurship can be anxiety-inducing for so many reasons. You’re constantly putting yourself out there in the public eye, challenging stories you’ve held about yourself, and facing the never-ending pressure of money (enough said). The fear of rejection looms large, and you’re often left feeling like you need to put out 10x the effort you anticipated just to get the results you’re after. Then, there’s the learning curve—everything from tech to money management to business operations—it’s a lot.
All of this can be dysregulating for your body. You might find yourself stuck in a loop of avoidance, overwhelm, stress, worry, frustration, anger, or even disconnection. The daily experience of running your business can easily turn into a cycle of confusion, embarrassment, and disappointment. And guess what? That’s normal. But it’s also why grounding yourself becomes essential. It’s about learning to keep going while staying balanced and calm.
Enter: writing blog posts. Yes, blogging can actually help with all of this.
Begin your day with blogging– here’s why.
Feeling a little overwhelmed by social media? Same. It’s like trying to keep up with a never-ending dance party where you didn’t even choose the playlist. If you’ve been thinking, There’s got to be a better way, I’ve got great news: there is. Enter blogging.
Wait, blogging? Is that still a thing?
YES. And it’s quietly powerful—here’s why you might want to consider swapping your social media hustle for a blog-first approach.
Service-focused Social Media– A Deeply Relieving Plan for Basically all of us.
Tired of performing for the algorithm? Here’s your permission slip to stop chasing trends and start creating content that actually connects and serves—no strings attached.
Before you scroll any further... Hi! I'm Steph Sheldon, a content architect and creative director currently calling Chicago home, though my journey has taken me from 15 years in Cleveland to an 18-month adventure in Turkey.
My world revolves around designing and producing websites filled with content that's not just seen but felt. With a background in architecture, a knack for DIY, the experience of founding a fast-growth startup, and a heart dedicated to business coaching, I dive into photography as my personal escape and expression.
My greatest joy comes from helping people—especially women founders—uncover and express their true selves online and through their digital products, peeling away the layers of social conditioning that have kept their authentic selves hidden. I'm honored you've stepped into my digital home and studio, a place where creativity meets business in a dance designed just for you.
As someone who believes creativity is not just a talent but a fundamental human right, I see our creative blocks as the result of a world that hasn't always welcomed our brilliance. Here, loving our uniqueness is our strength, while the pressure to conform has too often dimmed our individual lights in exchange for safety in numbers. But it's our differences that make us thrive.
So, I invite you to dive into the blog or sign up for a creative consultation. Let's work together to break free from what's holding you back and move towards the work that's always been meant for you.
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